A Line from Greenline

Bridget Deutz

Bridget Deutz
Bridget Deutz founded Greenline Marketing after nearly ten years of experience in both in-house and agency marketing. Bridget has a Bachelor’s degree in Communication focused in Marketing & Advertising from The College of Saint Benedict & Saint John’s University. When she’s not helping clients thrive, grow, and laugh, Bridget also frequents as a panelist and speaker on inbound marketing and the work she does. In her free time, Bridget teaches piano and voice lessons, serves on the Board of Directors for the American Advertising Federation of Central Minnesota, and regularly lectures at her alma mater. She loves finding a good quote, small-town coffee shops, digging in antique stores, trying on shoes, and seeing + experiencing new places. Above all else, Bridget truly cherishes time spent with her family and friends.
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Recent Posts

Audience Insight: Using Surveys in Sales & Marketing

In marketing, a survey is a way of collecting information that proportionately represents the views of your target audience. When used effectively, surveys are a valuable tool to gain audience insights, gather feedback, and make data-driven decisions. You can learn a lot about your audience through surveys, but there is a time and a place for how to best utilize them.

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Bridget Deutz · May 30, 2023

The Secret to Going Viral

From 'Gangnam Style' to 'Charlie Bit My Finger', Over the last 10 years, viral digital content has taken center stage in mainstream pop culture. “Going viral” just once can dramatically increase traffic to your website and generate an elevated level of brand awareness across a wide stream audience. But what does “viral” mean and how do you achieve it?

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Bridget Deutz · May 18, 2023

The Art of Networking: Building Relationships That Last

Networking is a familiar term to every professional. Today, the true beauty of networking is often lost in translation. Networking isn't just shaking hands and handing out business cards, it’s about building relationships. We like to think of it as professional friendship building. Building a powerful network and meaningful connections are not all that different. The best networkers don’t only focus on building professional relationships when they need something. They are always actively investing in (and seeking out) connections with everyone they cross paths with.

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Bridget Deutz · May 10, 2023

The In and Outs of Content Clusters

Bill Gates said it best in the early ‘90s when he said “Content is King.” But how you leverage your content is just as important. Content clusters provide the contextual support you need so you can get your business out there and in front of the right audience. The overarching goal of content clusters is to provide a deep dive into a topic, while also improving the user experience and SEO of a website.

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Bridget Deutz · May 1, 2023

Tapping into the Power of #TBT Marketing

Old Disney movies, cartoons, prizes in cereal, Kool-Aid, Backstreet Boys, flip phones, cassette tapes, and Lip Smackers chapstick are the first things that come to mind when I think about nostalgia. Of course, these are just a few examples of things that evoke nostalgia for me personally. But in the grander scheme of things, anything from old photos to your favorite childhood snack can take you back in time. If you think about it, most of your all-time favorite songs are probably nostalgic for a memory, person, or a specific time period of your life. In a survey of 500 US consumers, 52% of respondents said they were more likely to buy a product if it reminded them of their childhood. Everyone loves to reminisce about the good ol’ days, making nostalgia a valuable tool for marketers to truly connect with their audience.

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Bridget Deutz · Apr 20, 2023

Building Relationships Through Conversational Marketing

Inbound marketing is built on the foundation of connecting with your audience, and personal interactions with your audience can create a more one-on-one connection. Conversational marketing equips you with the tools to build stronger relationships with your audience by creating a more personal experience. 

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Bridget Deutz · Apr 11, 2023