A Line from Greenline

Emily Pederson

Emily Pederson
Emily joined Greenline Marketing in 2021. With more than 15 years of product development, marketing, sales and account management experience, Emily excels at leading teams to deliver on market demands and company goals. With experience in B2B, B2C, B2B2C, in-house and agency settings, Emily gets creative on getting attention from the right markets to drive sales for clients. When Emily isn’t managing client work she’s busy managing the schedules of her husband and three kids. If they aren’t folding laundry or in the kitchen handing out snacks, you can find Emily cheering her kids on at this season's sports, drinking a beer with friends on a patio, or packing for the family’s next adventure! Life is too short to have a bucket list - do it now because tomorrow isn’t a given. Traveling as a family or a couple not only adds to life’s moments but fills her soul.
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Recent Posts


Inbound Marketing Strategy Client Feature: Bernick’s

Collaboration is one of our values, and having a seat at the table with other businesses is something we consider a privilege; but we want our clients to know, trust, and value us, too. Those are the strongest client partnerships, and we’re so fortunate to have found that in many of our client partners, Bernick’s included.

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Emily Pederson · Nov 8, 2023

Marketing Agency Support Client Feature

Like many of our agency partners, Greenline Marketing white-labels for “Agency Partner” - so we are a true extension of their team. As agreed upon in our NDA and non-compete for agency support, we won’t share the name of this Agency Partner or their clients, but are happy to explain more about the work we do and how we partner with other agencies to offer marketing support and HubSpot contracting services.

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Emily Pederson · Sep 7, 2023

Marketing Strategy Client Feature: St. Cloud Shines

St. Cloud Shines is a local placemaking initiative dedicated to sharing the shining faces, places, businesses, organizations, and events happening in the Central MN area. They’re a client of ours and an organization that we proudly support both personally and professionally. Over many years of partnership, we’ve had the opportunity to create and execute a variety of marketing strategies to help them continue to grow brand awareness and continue to strengthen the connections between the communities they serve.

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Emily Pederson · Aug 22, 2023

Marketing Management: We've Got This

Just as the name says, we’ll manage the different pieces of your digital marketing. Typically when a client hires us for their marketing management, they’ve already put a plan or marketing strategy together, and they just want our time and expertise for the creating and doing. Below are the various digital marketing efforts we offer management of. You can choose one or all of them based on your needs, and we’ll take care of the rest.

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Emily Pederson · Jul 1, 2023

Audience Insight: Using Surveys in Sales & Marketing

In marketing, a survey is a way of collecting information that proportionately represents the views of your target audience. When used effectively, surveys are a valuable tool to gain audience insights, gather feedback, and make data-driven decisions. You can learn a lot about your audience through surveys, but there is a time and a place for how to best utilize them.

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Emily Pederson · May 30, 2023

The Art of Networking: Building Relationships That Last

Networking is a familiar term to every professional. Today, the true beauty of networking is often lost in translation. Networking isn't just shaking hands and handing out business cards, it’s about building relationships. We like to think of it as professional friendship building. Building a powerful network and meaningful connections are not all that different. The best networkers don’t only focus on building professional relationships when they need something. They are always actively investing in (and seeking out) connections with everyone they cross paths with.

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Emily Pederson · May 10, 2023